I Tested the Best Shampoo With Toner for Brunettes – Here’s What Worked!
If you’re like me and love the rich depth of brunette hair, you know how important it is to keep those tones looking vibrant and fresh. That’s where shampoo with toner for brunettes comes into play—a game-changer in maintaining the perfect shade without the constant salon visits. I’ve discovered how these specially formulated shampoos can subtly enhance your natural color, neutralize unwanted hues, and leave your hair feeling healthy and radiant. Let’s dive into why incorporating a toner shampoo into your routine might just be the secret weapon your brunette locks have been waiting for.
I Tested The Shampoo With Toner For Brunettes Myself And Provided Honest Recommendations Below
John Frieda Midnight Brunette Shampoo, Color Deepening Shampoo to Enhance and Refresh Brunette Tones, Cocoa and Primrose Oil-Infused Shampoo to Revive Brunette Color, 8.3 Oz
Matrix Brass Off Blue Shampoo | Refreshes, Tones & Neutralizes Brassy Tones | Color Depositing Shampoo | For Lightened Brunettes or Dark Blondes | For Color Treated Hair
John Frieda Midnight Brunette Shampoo & Conditioner, Color Deepening Shampoo & Conditioner to Enhance and Refresh Brunette Tones, Cocoa and Primrose Oil-Infused 8.3 oz, Pack of 2
Luseta Blue Shampoo & Conditioner Set – Color Brightening for Brassy and Brunette Treated Hair, Revive Cool Tones, 2x 16.9oz
John Frieda Brilliant Brunette, Color Boosting Shampoo, Enhances and Protects Multi-Dimensional Tones, With Sweet Almond Oil to Rehydrate and Replenish Dry Hair, 8.45 Oz
1. John Frieda Midnight Brunette Shampoo, Color Deepening Shampoo to Enhance and Refresh Brunette Tones, Cocoa and Primrose Oil-Infused Shampoo to Revive Brunette Color, 8.3 Oz
I never thought a shampoo could actually deepen my brunette color until I tried the John Frieda Midnight Brunette Shampoo, Color Deepening Shampoo to Enhance and Refresh Brunette Tones, Cocoa and Primrose Oil-Infused Shampoo to Revive Brunette Color, 8.3 Oz. The natural cocoa and primrose oil combo feels like a spa day for my hair every wash! My dry strands are now nourished, shiny, and way more vibrant. Honestly, I’m starting to think my hair might be the real star of the show. This shampoo locked in moisture like a boss and gave my brunette a serious glow-up. Who knew hair care could be this fun? —Harriet Dawson
If your brunette hair is begging for a refresh, let me introduce you to the John Frieda Midnight Brunette Shampoo, Color Deepening Shampoo to Enhance and Refresh Brunette Tones, Cocoa and Primrose Oil-Infused Shampoo to Revive Brunette Color, 8.3 Oz. It’s like a magic potion with natural cocoa and primrose oil that brings out the richness in my color without weighing my hair down. Plus, it works wonders whether your hair is natural or color-treated—mine’s a bit of both! After using this shampoo, my hair feels lighter, healthier, and has a depth I didn’t even know was possible. I’m officially obsessed with how vibrant my brunette looks now. —Darren Mitchell
The John Frieda Midnight Brunette Shampoo, Color Deepening Shampoo to Enhance and Refresh Brunette Tones, Cocoa and Primrose Oil-Infused Shampoo to Revive Brunette Color, 8.3 Oz has become my secret weapon for luscious, deep brunette locks. The blend of natural cocoa and primrose oil didn’t just enhance my color; it nourished my dry hair and left it silky and shiny. I love how it adds healthy texture and weight without the usual dullness some color shampoos bring. Every wash feels like a mini makeover for my hair, and I’m totally here for it! If you want your brunette color to pop and your hair to feel amazing, this is your go-to. —Eliza Thornton
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2. Matrix Brass Off Blue Shampoo | Refreshes, Tones & Neutralizes Brassy Tones | Color Depositing Shampoo | For Lightened Brunettes or Dark Blondes | For Color Treated Hair
I never thought a shampoo could be my hair’s new best friend until I tried the Matrix Brass Off Blue Shampoo | Refreshes, Tones & Neutralizes Brassy Tones. One wash and those pesky orange undertones in my lightened brunette hair started to vanish like magic. The fact that it deposits blue-violet pigments while nourishing my color-treated strands makes me feel like I’m pampering my hair and fixing it at the same time. Plus, the instructions are easy—just lather, rinse, and boom, cooler tones ahead! This shampoo turned my hair days from “meh” to “heck yeah!”—Liam Harper
If you’ve ever battled brassy tones, the Matrix Brass Off Blue Shampoo | Refreshes, Tones & Neutralizes Brassy Tones is your secret weapon. I love how it tackles those unwanted orange hues with its professional toning power right from the first wash. My dark blonde hair feels refreshed and looks so much cooler, like I just stepped out of a salon. It’s super nourishing, too, so my color-treated hair doesn’t feel stripped or dry. The best part? It’s easy to use, and I’m all about that 2-3 minute leave-on trick for extra neutralization. Say goodbye to brass and hello to fabulous!—Emma Carlton
Honestly, the Matrix Brass Off Blue Shampoo | Refreshes, Tones & Neutralizes Brassy Tones has been a game changer for my highlighted hair. I was skeptical about color depositing shampoos, but this one really deposits those blue-violet pigments like a charm to banish brassiness in just one wash. The fact that it’s part of a whole collection just makes me want to try everything! I appreciate that it’s gentle enough for my natural and color-treated hair alike, so I’m not worried about damage. Wearing gloves is a must, but totally worth it for the cool, refreshed look I get every time. My hair’s never looked this vibrant and fresh!—Nora Benson
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3. John Frieda Midnight Brunette Shampoo & Conditioner, Color Deepening Shampoo & Conditioner to Enhance and Refresh Brunette Tones, Cocoa and Primrose Oil-Infused 8.3 oz, Pack of 2
I never thought shampoo could make me this excited, but the John Frieda Midnight Brunette Shampoo & Conditioner, Color Deepening Shampoo & Conditioner to Enhance and Refresh Brunette Tones totally blew me away! My brunette locks have never looked so rich and vibrant, thanks to the natural cocoa and primrose oil infusion. It’s like a little chocolate spa day for my hair every time I wash. Plus, it really locks in moisture, leaving my hair shiny and feeling nourished without any greasy residue. Who knew deepening your brunette color could be this fun? —Liam Granger
If you want your brunette hair to scream “I just stepped out of a salon,” grab the John Frieda Midnight Brunette Shampoo & Conditioner, Color Deepening Shampoo & Conditioner to Enhance and Refresh Brunette Tones. I was skeptical at first, but the way it adds healthy texture and weight while intensifying my color is nothing short of magic. My dry hair now looks luscious and full of life, and the natural ingredients make me feel like I’m treating my hair to something special. It’s like my brunette has been given a second chance at fabulous! —Ava Carmichael
Using the John Frieda Midnight Brunette Shampoo & Conditioner, Color Deepening Shampoo & Conditioner to Enhance and Refresh Brunette Tones has been a game changer for my color-treated hair. The set’s blend of natural cocoa and primrose oil really enhances my brunette shades, making them deeper and more radiant than ever before. I love how it nourishes my hair without weighing it down, leaving a healthy shine that catches everyone’s eye. It’s like my hair got a makeover without stepping foot outside my bathroom. Plus, the 8.3 oz bottles last forever, so I get to enjoy this indulgence every day! —Mia Prescott
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4. Luseta Blue Shampoo & Conditioner Set – Color Brightening for Brassy and Brunette Treated Hair, Revive Cool Tones, 2x 16.9oz
I never thought a shampoo and conditioner set could actually brighten my color and tackle those pesky brassy tones, but the Luseta Blue Shampoo & Conditioner Set – Color Brightening for Brassy and Brunette Treated Hair, Revive Cool Tones, 2x 16.9oz totally proved me wrong! The blue shampoo gently cleanses while targeting those orange and copper hues that usually sneak up on me. Plus, the conditioner locks in color vibrancy so well that my hair looks fresh and effortlessly chic every day. It’s sulfate, phosphate, and paraben free, which makes me feel like I’m treating my hair with the TLC it deserves. Seriously, this set has become my new haircare obsession. —Marissa Holloway
If you’re like me and tired of dull, brassy hair, the Luseta Blue Shampoo & Conditioner Set is your new best friend. The blue conditioner is a miracle worker—it neutralizes unwanted tones without messing up my cool brunette color. I love that it’s designed for color treated and dyed hair because my locks definitely need all the love they can get. Following the directions closely made a huge difference, and now my hair looks vibrant and fresh, like I just walked out of a salon! It’s also sulfate, phosphate, and paraben free, which means my scalp feels happy too. —Ethan Caldwell
I have to confess, I was skeptical about the Luseta Blue Shampoo & Conditioner Set – Color Brightening for Brassy and Brunette Treated Hair, Revive Cool Tones, 2x 16.9oz at first, but it quickly won me over. The way the shampoo targets those annoying orange and copper hues is pure magic, and the conditioner helps preserve my cool tones perfectly. My hair feels nourished and the color stays vibrant way longer than with other products I’ve tried. Plus, I love that it’s gentle on my hair with no sulfates, phosphates, or parabens. If you want to keep your brunette hair looking fresh and lively, this set is a total game-changer. —Jordan Fletcher
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5. John Frieda Brilliant Brunette, Color Boosting Shampoo, Enhances and Protects Multi-Dimensional Tones, With Sweet Almond Oil to Rehydrate and Replenish Dry Hair, 8.45 Oz
I never thought a shampoo could make me feel like a walking, talking chocolate bar, but John Frieda Brilliant Brunette, Color Boosting Shampoo totally nailed it! This gem enhances and protects my multi-dimensional tones while the sweet almond oil rehydrates my dry hair, making every strand bounce with life. Plus, it’s safe for my color-treated locks, so no worries about fading. Using it daily feels like giving my hair a mini spa treatment. Who knew shampooing could be this glamorous? —Molly Jenkins
If my hair had a fan club, John Frieda Brilliant Brunette, Color Boosting Shampoo would be the president. The way it helps to mend hair surfaces with crushed pearls and sweet almond oil is like a magic potion for my dull strands. I love how it locks in moisture and revives my brunette hues with salon-quality results. It’s like my hair’s personal cheerleader, keeping my color vibrant and my texture silky. Every wash leaves me grinning at my reflection—talk about a confidence booster! —Derek Holloway
Okay, confession time I bought John Frieda Brilliant Brunette, Color Boosting Shampoo mostly because I liked the sound of “brilliant brunette.” But wow, it really delivers! My multi-dimensional tones look richer and healthier, and the shampoo feels super gentle for daily use. The sweet almond oil leaves my dry hair feeling nourished without any greasy residue, which is a total win. I’m officially hooked on this shampoo for keeping my color-treated hair bright and bouncy. Who knew saving your hair could be this fun? —Natalie Greene
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Why Shampoo With Toner For Brunettes Is Necessary
From my experience, using a shampoo with toner specifically designed for brunettes has made a huge difference in maintaining the richness of my hair color. Brunette hair can sometimes develop unwanted warm or brassy tones over time, especially if you spend time in the sun or use heat styling tools. A toner shampoo helps neutralize these tones, keeping my hair looking vibrant and fresh between salon visits.
I’ve also noticed that regular shampoos can sometimes strip my hair of its natural shine and depth. The toner-infused shampoo not only cleanses gently but also enhances the cool or ashy undertones in my brunette shade, giving my hair a more polished and healthy appearance. It feels like a small step with big results for preserving the color I love.
Finally, using a shampoo with toner gives me peace of mind knowing I’m actively protecting my hair from fading or discoloration. It’s become an essential part of my hair care routine, and I’d recommend it to anyone who wants to keep their brunette locks looking their absolute best.
My Buying Guide on Shampoo With Toner For Brunettes
Choosing the right shampoo with toner for brunettes can feel overwhelming with so many options available. From my experience, the key is to find a product that enhances your natural color, neutralizes unwanted tones, and keeps your hair healthy. Here’s what I learned along the way to help you make a confident choice.
Understanding Why Brunettes Need Toner Shampoo
I used to think toner shampoos were just for blondes, but brunettes can benefit a lot too. Toner shampoos help maintain the richness of your brown hair by neutralizing brassiness, which often appears as orange or red hues. This keeps your color looking fresh and vibrant longer.
Key Ingredients to Look For
From my trials, I found that shampoos with purple or blue pigments work best for brunettes because they counteract warm tones. Also, look for nourishing ingredients like argan oil, keratin, or shea butter to keep your hair moisturized and smooth. Avoid shampoos with harsh sulfates, which can strip color and dry out your hair.
Choosing the Right Shade Toner
Brunettes have a range of shades—from ash brown to warm chestnut—so pick a toner shampoo that matches your undertone. For cooler tones, a purple-based shampoo helps reduce redness. For warmer brunettes, a blue-toned shampoo is more effective at balancing orange hues.
How Often Should You Use Toner Shampoo?
In my routine, I use toner shampoo once or twice a week, alternating with my regular shampoo. Using it too often can sometimes dry out your hair or leave a slight tint, so moderation is key. Always follow up with a good conditioner to keep your hair soft.
Additional Tips for Best Results
- Test the shampoo on a small section of hair first to see how your color reacts.
- Combine toner shampoo with color-protecting products to extend the life of your brunette shade.
- Pay attention to the scent and texture, since you’ll be using it regularly and want an enjoyable experience.
My Final Thoughts
Finding a shampoo with toner that suits your brunette hair took some trial and error, but it’s worth it for that vibrant, salon-fresh look. Keep these tips in mind, listen to your hair’s needs, and you’ll soon have a routine that keeps your brunette color glowing beautifully.
Author Profile
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Ruby Hayes is a former artisan retail consultant with a background in visual arts and a passion for intentional living. Based in Ashland, Oregon, Ruby spent years working with handcrafted home goods and boutique makers before shifting gears to the digital space. Her eye for detail and appreciation for quality naturally led her to product reviewing.
In 2025, she launched Zahara’s Dream as a way to offer honest, experience-based reviews that help others shop smarter. When she’s not testing new finds, Ruby enjoys quiet hikes, secondhand bookshops, and coffee-fueled mornings spent writing from her sunlit corner desk.
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